MIT

Logo designBranding

Guide summary

Logo do's and don'ts and a sub-branding policy

Color palettes

Detailed summary

Silver Gray

#8B959E

Bright Red

#FF1423

Dark Blue

#002896

Green

#00AD00

Typography

Neue Haas Grotesk

The full name uses Neue Haas Grotesk Medium; the MIT abbreviation uses Collegiate Style/Athletic Block.

Design principles

Use the updated MIT logo.
Do not redraw the logo or create unauthorized versions.
Restrict logo colors to MIT's core colors.

Source: Based on the official brand guide at brand.mit.edu. · This summary has not yet been checked against the official documentation. Verify it at the source.

Reference source

Source scope has not been reviewed. Check the original before use.

https://brand.mit.edu/node/40

Open reference source →

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